Connect Displays’ Expertise Shines at MEDICA 2024

Connect Displays specialises in creating remarkable exhibition experiences that leave lasting impressions. Our collaboration with TERUMO Medical Care Solutions at MEDICA 2024, Düsseldorf, exemplifies our ability to design innovative and functional stands that reflect our clients’ core values. Tasked with representing TERUMO’s leadership in medical technology, we developed an exhibition stand Builder that seamlessly blended creativity, practicality, and brand identity.

Our approach to the Exhibition Stand Design:

  1. Premium wooden flooring (20 sqm): We chose warm and elegant wooden laminate flooring to enhance the ambience and create a comfortable, welcoming environment.

  2. Curved ceiling design: A sleek, contemporary curved ceiling incorporated integrated lighting and branding elements, showcasing our knack for combining aesthetics with functionality.

  3. Consistent branding: Every design element adhered to TERUMO’s RAL color and branding guidelines, ensuring a cohesive and professional identity.

  4. Natural greenery for a welcoming atmosphere: We strategically added natural plants to emphasise a connection to health and wellness while providing a refreshing visual appeal.

  5. Hidden storage for seamless organisation: A concealed storage area was thoughtfully included to maintain a clutter-free and organised stand.

  6. Seating area for engaging conversations: Comfortable seating arrangements facilitated meaningful discussions with clients and partners, highlighting the importance of visitor engagement.

  7. Custom backlit graphics: High-quality, illuminated graphics amplified TERUMO’s key messages, reflecting our commitment to impactful visuals.

  8. 3D edge-lit logo: A prominently positioned 3D edge-lit TERUMO logo on the curved ceiling band maximised visibility and brand recall.

  9. Wooden planks with plant boxes: Our addition of wooden elements with integrated plant boxes gave the stand a natural and peaceful vibe.

  10. Edge-lit reception counter: The reception counter, featuring an illuminated TERUMO logo, became a focal point for welcoming visitors.

  11. Maximised product visibility: Strategic placement of TERUMO logos on counters and walls ensured optimal visibility and brand reinforcement.

What was the challenge, and how did we overcome it?

Challenge: Designing a secure yet accessible display for TERUMO’s heavy insulin pumps.

Solution: We engineered a custom display counter with reinforced glass and wooden support, allowing safe and stable interaction with the products.

Outcome

The TERUMO stand, designed and executed by Connect Displays, became one of the standout attractions at MEDICA 2024. Our thoughtful stand design and attention to detail ensured a memorable experience for visitors while effectively showcasing TERUMO’s innovations. This project reflects our expertise in creating exhibition spaces that harmonise aesthetics, functionality, and brand storytelling. At Connect Displays, we don’t just design stand, we craft experiences that amplify your brand’s presence and impact. Ready to elevate your next exhibition? Let Connect Displays do that for you.

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